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What does the least popular social media app in the U.S. have that other social media apps don't?

Together, me n' my pal Morgan found the following insights on D&D

Consumer Insight

The need to appear perfect, happy, and successful online can be crippling.

Brand Insight

WhatsApp is the social media with the most privacy. Your data is protected, there are no ads, and you pick who sees your posts.

Creative Idea

Faking it online is exhausting and toxic. But on WhatsApp, you can be real.

Roscoe McGee: Strategy, Art Director

Allison Havey: Strategy, Art Director

Colton Mitchell: Strategy, Content Creator​

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